Paris, France – Fashion is a business highly dependent on visuals and how the concept of a unique, desirable lifestyle is presented to the client. Like it is the case with many other industries, Covid-19 has changed the business of fashion. These changes were most prominently obvious during this Fall 2020 Couture Week in Paris. The major fashion houses opted for digital platforms and tools to present their collections, instead of the elaborate, larger-than-life runway settings we have grown accustomed to seeing, and which are attended by hundreds of industry insiders. A step in the right direction as we continue to work together to slow this virus’s spread.
Below, we bring you all of our favorite looks by Viktor & Rolf, Ralph & Russo, Dior, Chanel, Balmain, Alexis Mabille, Ronald van der Kemp, Giambattista Valli, Iris van Herpen, and Alexandre Vauthier. – GM